hello@billionvisitsmedia.com

05 / 11 · Home

Home Improvement

Portfolio-led content for surfaces and home brands, where every product shot has to earn its place.

The approach

  1. 01Treat the feed as a portfolio of the range.
  2. 02Write launch captions for the room they describe.
  3. 03Keep the founder recognisable through topical posts.

Case studies

Work with room for the proof.

SootbySoot

2021 – 24

Brief · Instagram identity and content

Three years of a surfaces portfolio

A home improvement brand working in wallpaper, laminate and corian. The approach was to treat the feed as a portfolio: every product shot to be aesthetically useful, collection launches carried by Hindi captions written for the room they describe, and topical posts that kept the founder recognisable to her own clients.

Continuous retainer
3 yearsContinuous retainer

Next industry

Fashion & Apparel

↗